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Destination 4 Rent

Destination 4 Rent is an online marketplace for people to lease or rent short-term the most luxurious vacation rentals around the US and Carribean. D4R had a previous Wordpress site that was not converting visitors into actual customers. They were initially looking for an internet marketing agency in San Francisco and we were referred to them. To start, we began working with their team to help them improve their online marketing via SEO and SEM in order to increase their online traffic. We also helped them analyze customer feedback and find bugs on their previous website. Pretty soon after that started, we determined that the site needed to be re-thought out and completely re-designed based on the customer feedback and the number of bugs we were having to fix.
Destination 4 Rent

Our approach to the re-design

Spiral Scout initiated the project by performing a branding and design exercise that was completed by D4R's team. This UI/UX strategy consulting exercise gave our design team the information they needed to completely revamp the D4R website for both web and mobile. We had to creatively think about the experience a user looking to book a vacation rental would want to see, the tools they needed to search and book and how to define the checkout user experience to build confidence and trust. We built D4R on top of Wordpress because their team was most familiar with that platform and they had a limited budget. There was a number of plugins that we had to develop from scratch or customize. We also had to write code to pull in search results for vacation rentals from a 3rd party provider, VRP Connector that was using the HomeawayAPI. Then we integrated their payment processor, Stripe, into the site so reservations could be seamlessly booked and sent to the 3rd party booking agent who would notify the listing agents.
Our approach to the re-design
Client Feedback

Client Feedback

Johnny P, head of Destination 4 Rent posted on Yelp, "These guys are great. Prompt service, attention to detail. When it comes to website development, website design, outsourcing software development, and Wordpress work the gents at Spiral Scout demonstrate a high level of expertise. Their development team assisted us with QA testing and a myriad of other website-related tasks. 10/10 would recommend and use them again."

Technology Used

HomeAway API, VRP Connector, Gueststream API, Avada Wordpress Theme, Yoast SEO Plugin, Wordpress, HTML5, CSS3, Javascript, jQuery
Technology Used