Made In Cookware
In 2017, Chip and Jake, the co-founders of Made In Cookware, an Austin, Texas-based startup, has set out to create a kitchen brand aiming to do two things: (1) get people excited about cooking and (2) create an exceptional product that they would deliver directly to their customers while cutting out the unnecessary markups that retailers put in their pockets. The Made In team was looking for a web development company in SF who could deliver an outstanding e-commerce experience on time and within their budget.
Made In was originally introduced to us by another San Francisco startup. We quickly hit it off with Made In because we had done so many e-commerce projects in the past that we were able to give them multiple options to pursue while telling them the pros and cons of each one so they were fully informed when they made a final decision. Spiral Scout developed a fully responsive e-commerce website based on UI/UX designs and delivered a fully tested website that utilized Shopify in less than a month. The development work included a number of creative customizations to Shopify in order to best use their built-in functionality while also expanding upon it to get the most out of the platform. Once we learned what they wanted to do, it was easy to guide them through the decision-making process so we could deliver the website in 1 month. In order to quickly develop Made In’s responsive website so they could hit their launch timeline and stay under budget, we recommended and implemented one of the custom themes at Shopify to speed up development. This choice proved to be a smart choice for Made In as they continue to experience impressive growth month over month.
We asked Chip, the co-founder of Made In, to describe his experience: What outcomes or results can you share that demonstrate progress and/or success? "Our site is live and growing 20% month over month." How effective was our project management since that was a big component for keeping the project on time and in budget? "We hit all of our initial deadlines, which is rare in the development world." What did you find most impressive about Spiral Scout? "I really appreciate your (Spiral Scout) efficiency. After working with a ton of agencies, I can say that Spiral Scout really keeps their promises regarding the project’s scope and speed." Thanks, Chip and keep up the great work yourself.
We continue to provide Made In both web development and website maintenance support since the initial development has been completed. Since then we have created a number of HTML email templates for their business and integrated them into their email service provider, MailChimp. We recently launched a survey tool for them to gauge customer feedback and interest in new products so they could make better business decisions around what products to launch next. We look forward to rolling out new functionality and managing all their site updates as the business continues to grow.