Customer Relationship Management and Digital Asset Management Systems for Custom eLearning Solutions
Before eLearning Brothers was the global provider of custom eLearning design, eLearning templates, and online training for eLearning professionals, they were a couple of brothers from Salt Lake City, UT with a dream - to make online learning more engaging, more inspiring, and more awesome.
What did the customer need?
With no technical team in the beginning, eLearning Brothers was looking for a software development partner to help them architect a digital asset management system. This new web platform would need to allow hundreds of thousands of digital assets to be uploaded to the cloud, categorized, and disseminated to clients through monthly and yearly subscriptions.
eLB simultaneously needed a customer relationship management service that would organize all their customer's data for their sales team and included sales-tracking history with helpful alerts sent to salespeople when a subscription was about to expire.
What was our approach?
Spiral Scout engineered a robust, subscription-based digital asset management system (DAM) with a scalable asset library and admin dashboard. Why was a DAM system the answer? The business case for building a digital asset management system was all about saving time, boosting efficiency, and improving security. The custom DAM system Spiral Scout built provided for both structure, organization, and a secure central repository that equipped any eLB site admin with the digital asset management tools they needed to upload multiple files, associate metadata with them and offer them to customers for immediate download. This brand new digital asset management system allowed for a variety of assets including illustrations, audio, video, Flash, ActionScript files, and more that would power eLearning content development, game design, online training, and eLearning templates.
The customer data collected was then siphoned into a customer relationship management (CRM) module. Spiral Scout specially developed this module to integrate with a new user management system - all built to scale as the customer’s business grew.
How did we do?
Since 2012 when eLearning Brothers was just a handful of employees, their team has grown to over 90 members, consistently being highlighted as one of the fastest-growing companies in Utah and the U.S. (most recently being honored in the Inc. 5000 Hall of Fame).
The innovative digital asset management system built by Spiral Scout now offers the largest library of eLearning assets on the planet, housing over 2 million templates, images, stock assets, editable graphics, icons, videos, and more.
In the words of Andrew Scivally, CEO of eLearning Brothers:
“Spiral Scout is our key partner. We don't have any other partners that are as critical as they are to our business. For us, they're super responsive. JD, the CTO, is really hands-on on the developer side. He responds to us at any time – day, night – it doesn't matter. He understands what we're doing so well. This sounds cliché, but half the time I will start a sentence, he finishes it and he's already said, "Yes, I already thought about that and I'm halfway done with it."