Shopify Theme Development for Smart Home Systems

Shopify Plus

EXPERTISE

E-COMMERCE

DEVELOPMENT

UI/ux

Optimization

Services

Design, E-Commerce Development, Internet Marketing, IT Outstaffing, Legacy Modernization, Shopify Development, Team Development

Industries

Consumer Products, E-Commerce, Retail

Technologies

Google sheets, Shopify, Shopify-starter-kit, Splide, Zapier

About the Project

Brilliant Tech, a leading smart home device manufacturer, is revolutionizing how homeowners and property managers control their environments. With a focus on intuitive automation and seamless connectivity, Brilliant needed a high-performing Shopify Plus storefront that could support new product launches, custom integrations, and a frictionless user experience. Spiral Scout stepped in to provide frontend development, UI/UX optimization, and advanced e-commerce functionality to help Brilliant scale its online presence.

Objectives

Replace the lead Shopify frontend developer and support the existing e-commerce site.
Develop new features and additional pages to improve product visibility and engagement.
Implement third-party plugins and custom analytics tracking for better business insights.
Redesign and optimize the Shopify consumer and wholesale store to build up performance and boost conversion rates.

Challenges

Solutions

Challenges

Platform Limitations & Custom Features

Shopify Plus sits at the center of Brilliant’s eCommerce experience. When their lead Frontend Shopify developer announced their departure, Brilliant needed a reliable and experienced replacement to take over legacy code and continue building necessary features. Brilliant wanted custom rules and features that were not possible with third-party apps or Shopify’s built-in capabilities.

Solutions

Expert Shopify Development

Spiral Scout provided an expert Shopify developer to support the existing site, add new features, and build out additional pages. We built custom scripts and workarounds to extend Shopify’s functionality. Instead of relying on third-party form services like Wufoo, we created Zapier-based webhooks and a custom tool, allowing Brilliant to capture and analyze user data more effectively.

website migration for Smart Home Systems

our shopify strategy

Overview of the critical steps that shaped the project’s success and addressed its key challenges.

Comprehensive Site Audit & Quick Wins

Analyzed performance, code quality, and UX flaws, creating a roadmap for immediate improvements and long-term scalability.

Feature Development & Custom Integrations

Executed over 1,500 tasks, including new page designs, PRO portals, interactive quizzes, and bundling options, improving user engagement and functionality.

Tech Stack Migrations & Performance Optimization

We replaced outdated libraries and dependencies, boosting site speed, reliability, and overall user experience, including moving from Slate to Shopify-starter-kit, Wufoo Forms to custom forms, and Jquery Slider to Splide, improving site speed and functionality.

Results & Impact

Our collaboration with Brilliant resulted in a fully optimized, high-performing Shopify Plus store that seamlessly supports new product launches and enhances customer experience. By upgrading the tech stack, improving analytics tracking, and implementing scalable solutions, our software development company helped increase conversion rates and reduce site load times. A/B testing confirmed that the redesigned store outperformed the previous version, and Brilliant successfully launched three new smart home products using the improved platform. Our partnership continues as we work on further enhancements and ongoing site improvements.

deliverables

Technical Leadership & Development Support – Successfully replaced the lead developer, maintaining site stability and introducing new innovations.
Advanced E-Commerce Tracking – Implemented custom event tracking and analytics integrations, empowering Brilliant to make data-driven decisions.
Slate → Shopify-starter-kit (Improved performance and feature flexibility).
Wufoo Forms → Custom Forms & Google Sheets (Enhanced data tracking and user engagement).
JQuery Slider → Splide (Boosted site speed and usability).